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OpenTV, RGB Partner to Enable Standards-Based Real-Time Localization of Ads via Digital Overlays

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--Arris Appoints OpenTV Vice Chairman, Jim Chiddix, to its Board of Directors

Interactive TV and advanced advertising technology provider, OpenTV, and network video processing specialist, RGB Networks, announced Monday that they have developed a demonstration that shows how cable operators can use a combination of the companies' standards-based advertising-related products to generate new revenues from their video-on-demand and linear programming.

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